1-2-3: Empowering Women is Everything

1 Idea, 2 Posts, 3 Tools For This Week.

Happy Saturday to the 4k+ readers of the Collab!

If you are a Seed to Series A/B Founder or GTM Leader (or those that collaborate with them), this newsletter is written for you.

Here’s today’s 1 Big Idea, 2 LinkedIn Posts, 3 Tools to try.

Let’s dive in.

The Big Idea

Empowering Women is Everything

March 8th was International Women’s Day and this whole month is Women’s History Month.

I’m not sure why this still needs to be said, but hiring, promoting, mentoring, spotlighting, investing in, etc women should be table stakes today.

‘Investing in economic opportunities for women pays off. To date, the 442,000 PCI’s Women Empowered (WE) Initiative group members have collectively saved $3.6 million and loaned over $3.1 million of their own money! These groups have also seen incredible feats from Asia to Africa to Latin America of more children attending school, improved household nutrition and enhanced community health.

‘At the U.S. Chamber of Commerce Foundation Corporate Citizenship Center and United Nations Office for Partnerships’ 6th Annual IWD forum, McKinsey Global Institute’s Engagement Manager, Mekala Krishnan, shared that advancing women’s equality could add a staggering $12 trillion to global growth by 2025.

Elizabeth Vazquez, WEConnect International’s President, CEO, and Co-Founder, highlighted ways her organization supports the growth of women-owned businesses, noting that women are already innately capable. She shared, “It’s all about mindset…women have to believe that it is possible to achieve equality in our lifetimes.”

Sharon Ritchey, AXA Financial, Inc.’s Senior Executive VP and COO, brought valuable insights to the panel as well, sharing key findings from the report: “SheforShield: Insure Women to Better Protect All.” The report analyzes the business opportunity the women’s market represents for insurers. Borrowing from Sharon’s words, she said, “Inclusiveness is a precursor to innovation.”’ (Global Communities).

In McKinsey’s latest Women in the Workplace Report of 2023 they said as companies work to support and advance women, they should focus on five core areas:

  1. Track outcomes to improve women’s experience and progression

  2. Support and reward managers as key drivers of organizational change

  3. Take steps to put an end to microaggressions

  4. Fine tune flexible working models

  5. Fix the broken rung for women, with a focus on women of color

The following data are based on an analysis of top performers—companies that have a higher representation of women and women of color than their industry peers.

On a personal level, I’ve heard the challenges my partner had to go through to reach a high level in a major company. Some of which are unsharable.

I’m the son of a single mother of 3, that watched how hard it was for her in the workplace and managing the family.

And I’m the uncle of 2 beautiful nieces, who I will do everything in my power to help build a better, more equitable, future for them.

International Women’s Day is an opportunity for me to publicly celebrate them but also be reminded of how much more work is still needed.

What are you doing to empower women in your companies and day to day?

2 Posts

I. Don’t think twice before you…

II. Message from Jennifer Smith

3 Tools

I. Scribe

Founded by Jennifer Smith, Scribe allows you to turn any process into a step by step guide. Picture using Loom for all your SOPs, but it’s actually built for SOPs. Victoria, their head of Influencer Marketing, is the OG starter of Saturday Social. Check it out.

II. ShuttleHQ

Priya Mokha, Shuttle’s Head of Growth and Partnerships just wowed the RevGenius community with her pitch of ShuttleHQ, winning our small pitch challenge in Slack. I dove into the product and love it. Shuttle allows you to automate mundane tasks like gathering meeting intel, follow ups, daily rundowns, and soon-to-be gifting. Check it out.

III. Sendspark

Founded by Next 50 lister Bethany Stachenfeld, Sendspark is taking the video prospecting world by storm. Use their AI capabilities to shoot just one video and personalize each video for each user with AI. Tons of amazing logos and case studies. Check it out.

1 Action to help the Collab Grow

Refer your Network: Share the Collab with SaaS Founders and Go-To-Market leaders:

Reply to this email and let us know what you’d like to see more. And a big thank you to all who made it to this point.

Until next week,

Jared

P.S. Looking to promote yourself to 4,000 SaaS Founders & GTM Leaders? (reply for rates)

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